Energy & Industry · Industry Association

Energy NL

Fifty years of energy, one story.

50years of the province's energy industry

JAC partners with Energy NL, the province's energy industry association, on brand, content, and digital work, including Energy's Golden Thread, a digital experience marking 50 years of Newfoundland and Labrador's energy industry.

The Challenge

Tell a five-decade industry story in a way that informs the public, gives members something to be proud of, and looks ahead to the energy future.

Our Approach

Digital Experience

Interactive timeline and website celebrating 50 years of energy in NL.

Social Content Program

Educational facts, member spotlights, and event promotion.

Proposals & Presentations

Polished presentation materials for Energy NL initiatives.

Member Affinity Program

Brand and digital support offered to Energy NL's member companies.

Key Projects

Awareness Campaign

Wind at Our Backs

A public awareness campaign positioning Newfoundland and Labrador as a global leader in green energy, with a dedicated website, interactive map of proposed wind and hydrogen sites, and content on the economic opportunity.

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Rebrand & Website

Discover Energy Careers

A rebrand of the Petroleum Industry Human Resources Committee to reflect the broader energy landscape, with a career resource site featuring career paths, a job opportunities map, and a career quiz.

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Digital Experience

50th Anniversary

Energy's Golden Thread: an interactive timeline and digital platform marking 50 years of Newfoundland and Labrador's energy industry, supported by social content for members and the public.

Event Video